McMaster University Continuing Education
McMaster University Continuing Education
Log in Sign up
Dhrumi Gandhi
Learner
(1)
5
Portals

Skills

Business objectives 1 Competitive analysis 1 Content marketing 1 Digital marketing 1 Lead generation 1 Marketing planning 1 Market trend 1 Social media campaigns 1 Target audience 1 Value propositions 1

Achievements

View all
Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
Completed on April 2, 2025
Work-Integrated Learner
Issued by Riipen
The Work-Integrated Learner achievement is awarded to learners who applied their skills to a real-world problem by completing a project for an external partner. These learners provided real benefit to businesses while developing experience.
Completed on April 2, 2025
Emerging Marketer
Issued by Riipen
The Emerging Marketer achievement is awarded to learners who have completed two or more more projects in Marketing, demonstrating a commitment to growing and applying their skills in this area.
Completed on April 2, 2025

Latest feedback

View all
Jason Sherman
CEO
April 3, 2025
Team feedback
This group delivered a well-rounded and thoughtful marketing plan that clearly reflected a deep understanding of Vengo AI’s brand and objectives. Their approach to SEO, SEM, and content creation felt strategic and grounded, and the inclusion of personas brought a strong sense of realism to their recommendations. The content calendar was clear, practical, and ready to implement. Excellent job overall.
Business objectives Target audience Content marketing Digital marketing Market trend Social media campaigns Competitive analysis Lead generation Marketing planning Value propositions
RBC Future Launch
Digital Marketing Strategy Planning with Brock University
RBC Future Launch
Vengo AI
Vengo AI SaaS Platform Launch Strategy
Vengo AI

Recent projects

View all
Vengo AI
Vengo AI
Philadelphia, Pennsylvania, United States

Vengo AI SaaS Platform Launch Strategy

Vengo AI is preparing to launch its new B2B SaaS platform and aims to enhance its market visibility while attracting a diverse customer base. The project focuses on developing a comprehensive digital marketing strategy tailored to the platform's unique value propositions. Learners will analyze current market trends and competitor strategies to identify effective user acquisition and lead generation techniques. The project will involve creating a detailed marketing plan that includes social media campaigns, content marketing, and email outreach. By applying classroom knowledge of digital marketing principles, learners will gain practical experience in crafting strategies that align with business objectives and target audience needs.

Matches 1
Category Digital marketing + 4
Closed